Sabi at the 11th Annual Silicon Valley Boomer Venture Summit!

If you were there, we hope you got to meet Sabi’s Director of Products, Rebecca McKinney, who delivered a very interesting and useful Analyst Briefing showing how a handful of successful companies use economic trend data to drive successful product development and marketing to Boomers.

Who are Boomers, how do they see themselves, and how can you use this knowledge to build products and marketing campaigns that really work?

If you missed Rebecca’s presentation you can still find out some tricks of the trade. Click here to download Rebecca’s presentation.

In other news, we were thrilled to release the first section of Sabi’s Annual Boomer Report at the event – Boomernomics is a digest of Boomer generation economic trends.

Did you know… By 2015, it is estimated that Boomers will control nearly 60% of U.S. net worth? 59% of Boomer parents are helping to support their adult children? And 38% of Boomers have 3 or more cars?

Find out more surprising economic trends characterizing the Boomer cohort today. Click here to download Boomernomics!

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Sabi at Dwell on Design’s Moving Modern Forward 2014

We LOVED participating in Dwell on Design‘s Moving Modern Forward event June 20-22, where we showcased the Sabi Space HOLD grab bar at the Design for Humankind Pavilion. The pavilion featured some of the most innovative products on the market for people with all spectrum of abilities. Our innovative and style-sensitive ADA-compliant HOLD, the central piece of our new Sabi Space collection, fit right in!

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Extra! Extra! Read all about Sabi Space!

Even before we won the 2014 ICFF Editors Kitchen and Bath Award, design press picked up on our new line, Sabi Space and well…we’re thrilled to read they love it as much as we do!

FastCo Design, PSFK, Wired, Dezeen, Design Milk — oh my!

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We won an ICFF award!

It has taken us a while to recover from all the excitement of the 27th Annual International Contemporary Furniture Fair (ICFF) at the Javits Center in NYC, where we unveiled our new line of products for bathroom, Sabi Space, a  range of 13 easy-to-install storage and organization products that give you the freedom to curate the perfect bathroom. Designed by MAP Project Office, a creative consultancy founded by Edward Barber and Jay Osgerby.

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